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Old 04-10-2009, 11:14 PM   #1 (permalink)
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Default Clever marketing or is Mitsubishi going to phase out DLPs?

In regards to television maker, Mitsubishi and it's latest press release...

Quote:
The words “DLP” and “rear-projection” never appear on Wednesday’s press release promoting its latest models.
Quote:
The words “DLP” and “rear-projection” never appear on Wednesday’s press release promoting its latest models. And on its Web site, the only mention of the rear-projection technology used to power its new 73-inch model is on the specifications page several layers deep.
Quote:
...Mitsubishi refers to its seven new rear-projection sets as “Home Theater TVs.” And if it’s experience you want, you can’t get a much bigger one than from this company’s offerings.
Source: Rear-Projection TV? Who, Us? - Gadgetwise Blog - NYTimes.com
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