Hmm.. now look at this..
[QUOTEDoes Charlie Care?
August 5, 2009
This week it is possible that Dish Network lost hundreds of thousands of dollars in revenue if not more, all due to a mistake on the Dish Network website. This mistake made the $10 a month Platinum
HD add on package available for free to anyone who subscribed to a Dish
HD package.
On August 1st graphics appeared on Dish Networks website that read as follows:
“Special Bonus! PlatinumHD Included FREE with any
HD Package!”
We first reported about this here in The Satellite Dish on Monday and yesterday we reported that Dish updated their website to change the offer for new customers only. However last night I was contacted by a number readers notifying me that the “Free with any
HD Package” wording was still on the website and is still being shown to everyone.
As I write this, it has been 5 days since the new promotion has gone online and yet the mistake remains. Nowhere in that graphic is any mention that this offer is for new customers only. Dish Network had 5 days to make the corrections to their website but have only corrected some of the pages it appears on not all of them.
Now I am not a lawyer but it my belief that Dish Network should honor what is still being advertised on their website.
Hundreds of people reported online that they were able to drop their bills down $10 a month due to this mistake online since Saturday. However some are starting to report that they are getting denied when requesting the free Platinum package.
Last night I am told that CSR’s were told to stop giving the Platinum
HD package to existing customers. In addition Dish Network put out a memo to employees explaining that they always have offers for new customers that existing customers are not eligible for. (Umm Dish… that is not what your website STILL says as of 10:30am ET…)
In addition Dish Network told employees that customer satisfaction is not determined by giving price breaks to existing customer, instead customer satisfaction is determined by educating customers and managing their expectations. No I am not kidding.
So who is to blame for all of this? I fear some young person fresh out of college will get the axe for this for not properly updating the website. But the blame should not go to the low man on the totem pole it should go to the person who is charge of this operation. I have never seen such a poorly executed promotion that looked like it was launched with no thought.
If I were a shareholder of Dish Network (and I am not), a financial analyst, or a reporter I would be looking into this one, asking questions and reporting on it. Something is very broken at Dish Network and it needs to be fixed. As I said it in the opening of this blog Dish is possibly losing hundreds of thousands of dollars in revenue if not more. This loss is not due to a bad website update, this loss is due to poor corporate management.
Charlie needs to take a look at what’s happening at his company and take some immediate action. The problem is not the person updating the website the problem lies much higher then that, the question now is does Charlie Care?
][/quote]
Read more here..
here.