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Old 07-28-2009, 01:39 PM   #1 (permalink)
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Lightbulb Free: The Future of a Radical Price
Wired Magazine chief editor Chris Anderson (who also wrote: The Long Tail) discusses the ideas in his book on NPR....listen on the link...

The New Price Point? 'Free' - Fresh Air from WHYY


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Wiki "The Long Tail" is an article by Chris Anderson in an October 2004 Wired magazine article[1] which described the niche strategy of businesses, such as Amazon.com or Netflix, that sell a large number of unique items, each in relatively small quantities. Anderson elaborated the Long Tail concept in his book The Long Tail: Why the Future of Business Is Selling Less of More (ISBN 1-4013-0237-8).
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