"According to Cox, approximately 20 percent of Las Vegas residents still watch over-the-air programming, which is higher than the national 5 percent to 10 percent reported by the Consumer Electronics Association. A new antenna installation company, Free Vegas TV, plans to educate those over-the-air TV consumers about the 41 high-definition channels that are available without a monthly subscription fee.
Free Vegas TV owner Karlo Maalouf provides an outdoor antenna and installation for $199...
...Maalouf is committed to over-the-air programming, including in his own home.
'There's really no need to spend $50 or $60 a month for programming when local networks seem to do a pretty good job,' he said.
Maalouf declined to say how many customers he has seen since launching Free Vegas TV Dec. 1, but said he has received numerous phone calls since he started advertising on KTNV-TV, Channel 13 and KGNG-TV, Channel 47. The most common phrase from prospective customers: 'I thought free TV was gone.'"
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