Thanks Rick!
Looks like Winegard got some new Marketing Blood over there. Check out the fancy new colorful graphics and there full line of current production antennas.
My favorite Winegard antenna of the 76** series line is the 7694p.
EV, I can tell you from inside information that it's not new blood but a new project. Same engineers and marketing team. There will be a few more to follow. They would not tell me when or if bigger or smaller but similiar antenna are in process (or so I am told by the horses mouth, director of marketing there).
If you look at , well sort of, the line this follows. The Square Shooter, which as much as I love their antennas, I never in a million years ever recommended one of these and told many to junk it and get a real antenna. Even though it received VHF to a degree (not well), the VHF and UHF reception was not in the same plane, so if you have VHF that was not super strong, you had to tilt the square shooter about 45 degrees to get the best compromise for VHF and UHF. Not a smart engineering move.
Then the HD-1080. It was huge improvement just in the fact both UHF and VHF were in the same polarization!

) The HD-1080 did about as well as any 2 bay on UHF but was not much better than rabbit ears outside on VHF, even though the specs on it were much worse. In my opinion the HD-1080 preform much better on VHF than it's specs, but still nothing to brag about.
Though untested by everyone I know the FreeVision appears to have solved the VHF gain. Note it uses a loop on VHF. I know what Winegard was shooting for with this antenna. It's not a fringe antenna by any means. They market it as no more than 30 miles, which to me is a lot closer to reality that a lot of marketing claims by all companies over the years.
I said then what market are you trying to reach or what niche are you trying to fill ?
They are shooting to fill those that have marginal reception on rabbit ears, with break ups in particular on VHF or stations that are almost usable. The gap we have all seen with people that had a station flash cut to VHF. Or a market where they can easily receive all the UHF with rabbit ear / loop but VHF is marginal.
They felt this niche was largely unfilled and I agree. All of us on all forums have seen this over and over. Indoor works on all by VHF or the VHF is constantly breaking up on VHF. We see their TVfool report and the VHF is up there in the 40 db NM range but they can't decode it consistently.
The antenna was not designed for someone whose VHF is 20 points or so below what it takes to decode on their meter. Those people need a yagi pointed at the VHF station.
DISCLAIMER. I do not know the gain of this antenna but was recently asked to guess. I would say from looking at it , it's in the 3 to 4 dbd range on both bands. This is purely a guess from looking at it. I have seen no specs on the antenna. Pattern or projected gain or Front to Back, nothing.
Here is why I guess that. The loop for VHF if it were a quad would be 2.15 db stronger than a dipole (rabbit ears). The reflector has to help. A two element beam (driven and reflector) often add 2 to 3 db over just that same driven element. But on the FV, the spacing to the reflector is pretty close, so I am guessing it adds 1 to 2 db of gain.
UHF I am going on gut feeling compared to other whisker antennas for the gain.
The antenna was also made to have a broad beam width. So if you had stations to the SE, you could hang it on a south or east outside wall and be close enough. Now, what will this do to multipath will probably only play out in the real world. FoxTV has played with the CS2 which by myself looking at it's published pattern would be terrible on multipath, yet Fox's real world tests show the opposite. So until some of these get around we won't know.
It's not made to put up on a 40 ft tower. As Winegard says it's for those that need a little more than rabbit ears but don't want to put up pole and an antenna array, but just hang something outside, in the attic and some cases inside.
=========
On their 74xxp series EV, I think they could drop the 7495 and 7497. I have seen the other three, the 4, 6 and 8 work in different markets with different levels. There are many that will attest to the 7698P being the best combo antenna and they are used in a lot of commercial hotel and resort head ends. Installed by people that have used a lot of different antennas.
If I could get someone to climb my tower (well for under $500) I would buy a 7698P, take my CM7777 and buy a rotor (not sure which anymore) and stick it up there so I had a rotatable system to complement my fixed array on at least the TV I mainly watch in my house. Use the 7498P for DX openings if nothing else.