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Message: [QUOTE="Byte24, post: 2528, member: 263"]I'm not one to argue with the fact that spreading the word about the digital transition isn't cheap.I just don't think I can agree with the FCC's decision to buy advertising on a Nascar race car.  The sponsored vehicle is NASCAR team No. 38 and the sponsorship is for three races.  Their total investment was $350,000.00 which added the words "Are you ready for digital?" on its hood, along with the date of the digital transition which is February 17th, 2009.  Their's a little blurb about it in the Washington Post with a hasty title, "<a href="http://voices.washingtonpost.com/posttech/2008/10/will_dtv_transition_crash_and.html?nav=rss_blog">Will DTV Transition Crash and Burn?</a>".  Apparently the #38 car hit the wall and finished 32nd place this past weekend.[/QUOTE]