Netflix Execs: If you add sports content, they will come!

Jason Fritz

Administrator
Staff member
#1
When Netflix announced that they were creating their own original series, I started thinking about other avenues that would increase viewer subscribership.

For the "Cable Cutter Movement", one main item that is preventing online streaming TV from becoming main stream is the fact that there are little to no sports content available online. If Netflix could work a deal with the NFL, NBA, or MLB, for adding games to their content library...it will solidify streaming television's placement as a major competitor with cable and satellite providers. I realize there are a lot of barriers in place that would prevent such a deal from happening, but it should be something on the Netflix Exec radar.

Am I thinking too big? Even if Netflix were to start off slow with adding content from a few college football or basketball games, or golf...it would go a long way with adding new customers.
 

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Jason Fritz

Administrator
Staff member
#3
n2rj;bt205 said:
Problem is how do you pay those big sports salaries with $8 per month. This is why cable bills are "too damn high."
That's so true. I'm sure if we see sports come to Netflix, we will also see tons of commercials come along with it too. Or maybe a pay per view pricing model? Or, have a season package like DirecTV's NFL Sunday Ticket.
 

MrPogi

Moderator, , Webmaster of Cache Free TV
Staff member
#4
A separate Sports package would be the way to go, say an additional $10 a month for sports.

The big obstacles I see are that it HAS to be live, and that's something Netflix doesn't do right now. Also breaking the stranglehold that ESPN has is going to be difficult. Not only do they have contracts that lock up a lot of sports, but they pay for those contracts by extortion: ESPN's contracts require that ESPN be carried in all popular programming packages. If a package without ESPN becomes popular, providers are required to add ESPN to that package. Therefore, people (like me) who never watch ESPN pay for ESPN, even if they don't want it.

The Mafia has nothing on ESPN when it comes to extortion.
 

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